An Introduction to Probability Models for Marketing Research
(Tutorial at the AMA's Advanced Research Techniques Forum, Boston, MA, June 2016)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Boston, MA, June 2016)  

An Introduction to Probability Models for Marketing Research
(Tutorial at the AMA's Advanced Research Techniques Forum, San Diego, CA, June 2015)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, San Diego, CA, June 2015)  

An Introduction to Probability Models for Marketing Research
(Tutorial at the AMA's Advanced Research Techniques Forum, Santa Fe, NM, June 2014)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Santa Fe, NM, June 2014)  

An Introduction to Probability Models for Marketing Research
(Tutorial at the AMA's Advanced Research Techniques Forum, Chicago, IL, June 2013)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Chicago, IL, June 2013)  

An Introduction to Probability Models for Marketing Research
(Tutorial at the AMA's Advanced Research Techniques Forum, Seattle, WA, June 2012)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Seattle, WA, June 2012)  

Applied Probability Models in Marketing Research: Introduction
(Tutorial at the AMA's Advanced Research Techniques Forum, San Francisco, CA, June 2010)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, San Francisco, CA, June 2010)  

Applied Probability Models in Marketing Research: Introduction
(Tutorial at the AMA's Advanced Research Techniques Forum, Whistler, B.C., June 2009)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Whistler, B.C., June 2009)  

Applied Probability Models in Marketing Research: Introduction
(Tutorial at the AMA's Advanced Research Techniques Forum, Asheville, NC, June 2008)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Asheville, NC, June 2008)  

Applied Probability Models in Marketing Research: Introduction
(Tutorial at the AMA's Advanced Research Techniques Forum, Santa Fe, NM, June 2007)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Santa Fe, NM, June 2007)  

Probability Models for Customer Base Analysis
(ESCP-EAP, Paris, March 2007)  

Applied Probability Models in Marketing Research: Introduction
(Tutorial at the AMA's Advanced Research Techniques Forum, Monterey, CA, June 2006)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Monterey, CA, June 2006)  

Workshop on Customer Base Analysis
(Goethe-University, Frankfurt, March 2006)  

Applied Probability Models in Marketing Research: Introduction
(Tutorial at the AMA's Advanced Research Techniques Forum, Coeur D'Alene, ID, June 2005)  

Probability Models for Customer-Base Analysis
(Tutorial at the AMA's Advanced Research Techniques Forum, Coeur D'Alene, ID, June 2005)  

Applied Probability Models in Marketing Research: Introduction
(Tutorial at the AMA's Advanced Research Techniques Forum, Whistler, B.C., June 2004)  

Forecasting Repeat Buying for New Products and Services
(Tutorial at the AMA's Advanced Research Techniques Forum, Whistler, B.C., June 2004)  

Applied Probability Models in Marketing: An Introduction
(Statistical Innovations "Statistical Modeling Week" Workshop, October 2002)  

Materials for previous ART Forum Tutorials (2000-2003)